Co-founder and Vice President, Jutima Chombhubutr continues to shape the Samahita brand while based in America, returning to Thailand regularly to stay closely connected to its roots. A native Thai with an American education, she brings a distinctive cross-cultural perspective that has helped define the center’s unique identity since its beginnings in 2003.
Jutima spent 10 years living on Koh Samui, where she helped build Samahita from the ground up. Today, her work focuses on brand direction, creative development, and social media marketing, ensuring the Samahita message is carried consistently across every channel. She also values the opportunity to collaborate with both the international and Thailand-based team, supporting the continued growth and evolution of the brand.